Is TAG Heuer Connected Discontinued? Unraveling the Mystery

TAG Heuer Connected, a luxury smartwatch that took the world by storm with its sleek design and cutting-edge technology, has been a topic of discussion among watch enthusiasts and tech aficionados alike. The question on everyone’s mind is: Is TAG Heuer Connected discontinued? In this article, we will delve into the world of TAG Heuer Connected, exploring its history, features, and the rumors surrounding its discontinuation.

A Brief History of TAG Heuer Connected

TAG Heuer Connected was first introduced in 2015, marking the brand’s entry into the smartwatch market. The watch was designed in collaboration with Intel and Google, featuring a 1.5-inch touchscreen display, Android Wear operating system, and a range of customizable watch faces. The TAG Heuer Connected was positioned as a luxury smartwatch, with a price tag to match, starting at $1,500.

Over the years, TAG Heuer released several updates to the Connected series, including the Connected Modular 45 in 2017 and the Connected Modular 41 in 2018. These updates brought new features, such as GPS, heart rate monitoring, and improved battery life.

Features and Specifications

The TAG Heuer Connected series boasts an impressive array of features, including:

  • High-resolution touchscreen display
  • Android Wear operating system (now known as Wear OS)
  • Customizable watch faces
  • GPS and heart rate monitoring
  • Water resistance up to 50 meters
  • Compatible with both Android and iOS devices

In terms of specifications, the TAG Heuer Connected Modular 45, for example, features:

  • 1.39-inch AMOLED display
  • Qualcomm Snapdragon Wear 2100 processor
  • 512 MB RAM and 4 GB storage
  • 410 mAh battery with up to 25 hours of battery life

Rumors of Discontinuation

In recent years, rumors have been circulating about the discontinuation of the TAG Heuer Connected series. Several factors have contributed to these rumors, including:

  • Lack of updates: The last major update to the Connected series was in 2018, leading some to speculate that TAG Heuer had abandoned the line.
  • Shift in focus: TAG Heuer has been focusing on its mechanical watch offerings, leading some to believe that the brand was moving away from smartwatches.
  • Competition from other luxury brands: The luxury smartwatch market has become increasingly crowded, with brands like Apple, Montblanc, and Hublot entering the fray.

What TAG Heuer Has to Say

In response to the rumors, TAG Heuer has remained tight-lipped about the future of the Connected series. However, in a statement to WatchTime, a TAG Heuer spokesperson said: “We continue to believe in the potential of the Connected watch and are committed to the development of this product category.”

While this statement does not confirm or deny the discontinuation of the Connected series, it suggests that TAG Heuer is still invested in the smartwatch market.

Impact on the Luxury Smartwatch Market

The potential discontinuation of the TAG Heuer Connected series would have significant implications for the luxury smartwatch market. TAG Heuer was one of the first luxury brands to enter the smartwatch market, and its departure would leave a void.

Other luxury brands, such as Montblanc and Hublot, have already entered the market, but TAG Heuer’s absence would still be felt. The brand’s commitment to quality, design, and innovation has set a high standard for luxury smartwatches, and its departure would be a loss for consumers.

Alternatives to TAG Heuer Connected

If the TAG Heuer Connected series is indeed discontinued, there are several alternative luxury smartwatches available in the market. Some options include:

  • Montblanc Summit 2: A luxury smartwatch with a focus on style and functionality.
  • Hublot Big Bang Referee 2018: A limited-edition smartwatch designed for the 2018 World Cup.
  • Apple Watch Hermès: A collaboration between Apple and Hermès, offering a luxury take on the Apple Watch.
Brand Model Price
Montblanc Summit 2 $890
Hublot Big Bang Referee 2018 $5,000
Apple Watch Hermès $1,249

Conclusion

While the rumors surrounding the discontinuation of the TAG Heuer Connected series are unsettling, it is essential to note that TAG Heuer has not officially confirmed or denied these rumors. The brand’s commitment to the smartwatch market is still unclear, and only time will tell what the future holds for the Connected series.

As the luxury smartwatch market continues to evolve, one thing is certain: the TAG Heuer Connected series has left an indelible mark on the industry. Its innovative design, cutting-edge technology, and commitment to quality have set a high standard for luxury smartwatches, and its legacy will be felt for years to come.

Is the TAG Heuer Connected watch discontinued?

The TAG Heuer Connected watch is not entirely discontinued, but its production has been paused. The brand has shifted its focus towards other models and collections. Although the Connected series is not as prominent as it once was, TAG Heuer still supports and services existing Connected watches.

TAG Heuer has not made an official statement about the complete discontinuation of the Connected series. However, the lack of new models and limited availability of existing ones suggest that the brand is moving away from this line. It’s essential to note that TAG Heuer is a luxury watch brand, and their product lines often evolve to keep up with market trends and consumer demands.

What happened to the TAG Heuer Connected Modular series?

The TAG Heuer Connected Modular series was a unique and innovative line that allowed users to swap out different modules, including a mechanical watch movement. Although the Modular series was well-received, it seems that TAG Heuer has put this line on hold. The brand has not released any new Modular models in recent years, and existing ones are becoming increasingly scarce.

The Modular series was an ambitious project that aimed to bridge the gap between smartwatches and traditional mechanical watches. While it was an exciting concept, it’s possible that the brand encountered technical or logistical challenges that made it difficult to sustain. As a result, TAG Heuer may have decided to focus on other areas of their business.

Can I still buy a TAG Heuer Connected watch?

Although the TAG Heuer Connected series is not as widely available as it once was, you can still find some models for sale through authorized dealers, online marketplaces, or pre-owned watch retailers. However, be cautious when purchasing from third-party sellers, as authenticity and warranty may be a concern.

If you’re interested in buying a TAG Heuer Connected watch, it’s essential to research and compare prices from different sources. You may also want to consider purchasing a certified pre-owned or refurbished model, which can offer better value and peace of mind. Keep in mind that availability and prices may vary depending on your location and the specific model you’re looking for.

Will TAG Heuer release a new Connected watch in the future?

While there’s no official confirmation from TAG Heuer, it’s possible that the brand may release a new Connected watch in the future. TAG Heuer has filed patents for new smartwatch designs and technologies, suggesting that they may still be invested in the Connected series.

However, it’s difficult to predict when or if a new Connected watch will be released. TAG Heuer may be waiting for advancements in technology or changes in market trends before deciding to revive the series. If you’re interested in a TAG Heuer Connected watch, it’s best to keep an eye on the brand’s official announcements and updates.

What alternatives are available to the TAG Heuer Connected watch?

If you’re looking for a luxury smartwatch similar to the TAG Heuer Connected, there are several alternatives available. Brands like Montblanc, IWC, and Hublot offer high-end smartwatches with advanced features and sleek designs. You may also want to consider non-luxury brands like Apple, Samsung, or Fossil, which offer a range of smartwatches at different price points.

When choosing an alternative, consider your specific needs and preferences. If you’re looking for a watch with advanced fitness features, you may want to opt for a brand like Apple or Samsung. If you prefer a more traditional watch design with smart features, luxury brands like Montblanc or IWC may be a better fit.

Is the TAG Heuer Connected watch still supported by the brand?

Yes, TAG Heuer still supports and services existing Connected watches. Although the brand may not be producing new Connected models, they continue to provide software updates, repair services, and warranty support for existing owners.

If you own a TAG Heuer Connected watch, you can still contact the brand’s customer service for assistance with any issues or concerns. TAG Heuer also offers online resources and tutorials to help you get the most out of your watch. However, it’s essential to note that support may eventually be phased out as the watch becomes older.

What’s the resale value of a TAG Heuer Connected watch?

The resale value of a TAG Heuer Connected watch can vary depending on the model, condition, and age of the watch. Generally, luxury smartwatches tend to hold their value better than non-luxury brands, but the resale market can be unpredictable.

If you’re considering selling your TAG Heuer Connected watch, research the market to determine a fair price. You can check online marketplaces, pre-owned watch retailers, and forums to see what similar models are selling for. Keep in mind that the watch’s condition, original packaging, and documentation can all impact its resale value.

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